Video Marketing
Video Marketing has become one of the significant ways of marketing today, while it comes to social media or any such online marketing strategies.
It has been accepted and appreciated as one of the most popular ways and lucrative ways to impress customers. No doubt, video marketing is performing so well in marketing communication dementia. The plans in video marketing, designed to increase audience engagement, is working out for many brands that it is a relevant mode of marketing today.
We have many brands asking us for a great video marketing plan, by which they can increase traffic to their website, and get better clients. At the same time, we have few clients, having doubts about this way of marketing. They believe that video marketing cannot create that communication exposure, closure and that connect with their targeted customers.
Well, we have convinced them with the accomplished outcomes, and success stories about how video marketing can help them. But we tend to talk about the same in this digital page, by which all the doubts of our to-be clients will be clear.
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Believe it or not, the number is 75 million, when it comes to watching videos online for your business. So it has a vast reach.
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People tend to be fond of watching videos overextended contents. Hence while doing email marketing campaigns, it has been seen that just by mentioning the word “video” in the email subject, a 13% of CTA, i.e. click-through rate has been increased with that specific campaign.
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Your videos have to be mobile friendly, and as the increase of mobile is increased, so why the 50$ of video marketing videos is watched on mobile devices.
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The duration of your video matters a lot. And your video up to 2 mins long, gives your customers a better engagement.
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After all the above data, to make you sure, we would like to reiterate that by the time of 2020 the video traffic account will increase by 70% as the internet traffic is increasing.
